Product Development
| SMALL | MEDIUM | LARGE | |
|---|---|---|---|
| Concept Design (Set of 3 designs) | $700 | $850 | $1000-1200 (based on item) |
| Each Additional Design | $100 | $150 | $200 |
| Tech Pack | $500 | $750 | $900-1200 (based on item) |
| Visual Render | $100 | $150 | $200-300 (based on item) |
What’s Included
CONCEPT DESIGN
Every set of 3 Designs for the same item comes with a competitor analysis, sketches that include rough dimensions, material suggestions and features callouts, target MSRP. Packaging suggestion can be made upon request.
Revisions: 2 rounds included
Deliverables: jpeg of sketches
TECH PACK
Tech Packs are what a factory needs to start making samples and eventually move on to production. They include orthographic views of all the necessary parts, PMS colors, prints, materials and any callout needed for clear communication.
Revisions: 1 round included
Deliverables: original .ai files and a pdf
VISUAL RENDER
A visual rendering is a more “realistic” representation of a concept, and they’re good for sales decks and any initial internal or external promotional purpose. The method in which they’re made varies with the product. This is not a 3D model.
Revisions: 1 round included
Deliverables: jpeg or png files of renderings
Toy Categories Examples
If you don’t know which category your toy may fall into, email me and I will be happy to help you figure it out
SMALL
Simple toys such as a teether, rattle, hanging toy, simple plush toy (no activities), lovey, simple hard toy (plastic/wood), simple stacking cups, etc.
MEDIUM
Toys that are more complex or are made of different parts such as a spiral toy, stacker, shape sorter, building blocks, soft/bath books (with less than 4 panels), plush toy with activities, simple push/pull toy, mixed material sensory toys, etc.
LARGE
Toys & gear that are generally more complex, including electronics, numerous components and/or require a lot of illustration work, such as books (with more than 4 panels), baby gyms or other gear, musical toys, etc.
Fio Design 